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Justin Bieber criticized H&M for purportedly marketing a line with his name and image without getting his permission.
On Monday, the musician, 28, criticized the merchant on his Instagram Stories. For reportedly selling a line of merchandise bearing his name and image without getting his permission.
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“I didn’t aprove [sic] any of the merch collection that they put up at H&M .. all without my permission and approval,” on top of an empty orange screen, Justin Bieber typed. “SMH I WOULDN’T BUY IT IF I WERE YOU.”
Singer continued, “The H&M MERCH THEY MADE OF ME IS TRASH AND I DIDN’T APPROVE IT DONT BUY IT.”
Black-and-white images of Justin Bieber are featured on a number of H&M collection products.
Fans shared images of other items from the collection on Twitter, such as sweatshirts that read “World Tour” and a phone case that had the lyrics to his song “Ghost,” despite the fact that only one item from the collection appears to be still available for purchase on H&M’s US website — a canvas tote bag ($15) printed with photos of Bieber.
Following Bieber’s social media outburst, some of his 270 million fans rushed to the H&M Instagram account, pleading with the retailer to take down the purportedly unauthorized item.
On the company’s most recent post, one user wrote, “Why you selling Justin’s stuff w/o his knowledge… that’s sketchy,”. And another added, “Shame on you.”
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“Using Justin’s face and brand without his permission? I hope you guys get sued by him and his team !” added a third supporter.
In addition, a spokeswoman for the business informed Page Six Style in a statement that “H&M followed proper approval procedures, as with all other licensed products and partnerships.”
Although Bieber hasn’t yet filed a lawsuit against H&M, the singer hasn’t been afraid to do so in the past when someone has taken advantage of his fame to make money.
Check out>>>> Selena Gomez responds to a video describing her as being “skinny” whilst dating Justin Bieber.
The “Justice” singer previously threatened to sue painter Brian Whiteley. After the latter said he was assembling an exhibition of “deep” and “erotic” works by Bieber.
Moreover, In a later interview, Whiteley disclosed that the singer’s attorneys had sent him a letter. Accusing him of “direct infringement of our client’s intellectual property rights.”
Whitley changed the project’s name from “Paintings from Space” to “Justin Bieber Is Suing Me” after some back and forth.
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