Jeni Watson
On June 21, the reality personality and businesswoman will launch SKKN BY KIM, a line of skincare products.
The collection will include nine products that are designed to be used in the same way she does her skincare.
Another celebrity cosmetics line is on the way.
Kim Kardashian said on Wednesday that her skincare line, SKKN by Kim, will debut later this month, more than a year after filing a trademark application.
The reality star, 41, wrote, “I’m delighted to finally introduce to you SKKN BY KIM. A rejuvenating nine-product skincare ritual that I’ve devised from start to finish.”
“I’ve had the incredible fortune of learning about skin and beauty care from some of the world’s best physicians and estheticians over the years. And every bottle in my new brand is packed with the knowledge I’ve gained.”
View this post on Instagram
Kardashian’s new products include a cleanser, toner, exfoliator, hyaluronic acid serum, vitamin C serum. As well as face cream, eye cream, oil drops, and night oil, are all packaged in sleek refillable packaging.
It also comes with “clean, science-backed ingredients designed to nourish all skin types, tones, and textures at all stages of maturity,” according to her.
View this post on Instagram
The brand will debut exclusively on skknbykim.com on June 21 at 9 a.m. PT/12 p.m. ET, and fans may sign up now to be notified when the product is available for purchase.
Press Release for the SKKN
In a Press release, the Reality star reveals her decision to branch out into skincare, the main reason citing her struggles with psoriasis.
“In all of my business endeavors, I’ve been fueled by my passion to fill gaps in the market with expertly crafted and universally loved products that are performance-driven, and I have carried this same drive and approach with me into creating a legacy skin-care brand,” she said.
“What began as a psoriasis diagnosis became the catalyst for my journey of skin-care discoveries, inspiring me to learn more about my skin and how to care for it. Working with some of the top dermatologists and estheticians over the years has given me the incredible opportunity to learn from their expertise, and I knew I had to share my learnings.”
She further added: “Fueled by years of gathered insights, SKKN BY KIM science-backed formulas work together to reactivate skin’s inner potential and inspire confidence. I’m proud to finally be able to share this collection with everyone.”
Also, Check Out>>>Pete Davidson Mirrors current girlfriend Kim Kardashian’s Look! The couple now Have the Same Platinum Blonde Hair
According to her KKW Beauty and KKW Fragrance brands, which are now undergoing a facelift following Kardashian’s divorce from Kanye West, Kardashian is already well-versed in the beauty industry.
View this post on Instagram
The reality star also revealed that changing of her brand name is simply to have one beauty brand and not just to spite her ex-husband. As we can see it became a bonus.
“What I really wanted to do was, I felt so bad that the customer had to go from KKW Beauty, then would go to KKW Skin, then would go to KKW Fragrance — that’s shipping costs at three different websites. And I felt so bad. And then Skims, you know what I mean? So I wanted one beauty brand,” she talked on the podcast “Not Skinny But Not Fat” in April.
Also, sources revealed that West was also among one the helpers in rebranding Kim’s beauty line.
GIPHY App Key not set. Please check settings